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Showing posts from August, 2011

Hershey Kisses Jewelry

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T wenty seven years ago a retail jewelry store was opened on Nassau Street in NYC. After a few years, an opportunity presented itself and a second store was opened at the World Trade Center. With this transition the establishment of the New Company name evolved – “World Trade Jewelers”.   Then with the wake of the terrible tragedy on September 11, 2001 the business owners decided to take this time to jumpstart the wholesale division which leads us into today’s story. A new diamond wholesale jewelry business plan went into action in 2002 and along with it came licensing opportunities like the Hershey’s Kiss.   Few times has a Brand such as Hershey’s paired themselves with a Fine Jewelry house. This new found relationship has been a fun and exciting partnership. The relationship has paved the way for multiple jewelry venues which has allowed “World Trade Jewelers” to cross over into Fashion as well as Fine Jewelry products. The wholesale company has developed Hershey’s products in Gold

August Birthstone:The Peridot

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Peridot is the modern August birthstone and the gem designated for the 16th wedding anniversary.  Peridot (pronounced pair-a-dot) is a transparent yellowish-green Magnesium/Iron Silicate. It is a gem variety of the mineral Chrysolite or Olivine and its chemical formula is given by: (Mg,Fe)2SiO4. Peridot ranges in color from light yellow-green to the intense bright green of new spring grass to olive. Because of the way peridot splits and bends the rays of light passing through it, it has a velvety appearance, a rich glow, and a slightly greasy luster. The purer green a peridot is the higher the value. Any tinges of brown or visible flaws greatly diminish the price. The best-colored peridot has an iron percentage of less than 15% and includes nickel and chromium as trace elements. It is not clear whether the word peridot comes from the Arabic word faridat, which means gem or if it is derived from the French word peritot which means unclear. The French were the first to call this yel